Verified Law Firm SEO Case Studies
Verified client results you can check. Numbers, dates, screenshots. No fluff—just outcomes.
Swipe For More Verified Proof
AFSL House (National)
+9,233% visits in 10 months (4 – 323/week)
Google Search: #1 for “AFSL Lawyers”; Top-3 for “AFSL application” (Jul 2025); +2766% increase in new leads (client-reported)
Corestone Lawyers (National)
+2,460% visits in <5 months (5 – 128/week)
Google Search: #1 for “business purchase lawyer(s)”; Top-5 for “business sale lawyer(s)” (Mar 2025)
PBL Law Group (Sydney)
+5,669% visits over 24 months (26 — 1,500/week)
Google Search: #1 “strata lawyer(s)” in Sydney; #1 “international estate planning lawyer(s)” (Sep 2025); new matters/month: 40 — 70 + (client-reported)
Lawyer SEO Proof You Can Verify
Numbers, dates, screenshots—open a case to drill in.
We helped PBL Law Group grow annual revenue +167% in 12 months (client-reported)
Before (June 2023)
- 26 site visits/week
- 8 x keywords on Page‑1
After (Aug 2025)
- 1500 site visits/week;
- 898 x keywords on Page‑1
- 75% increase in new matters
942%
increase in high-value website visits in < 8 weeks
Top 3
Position for “Strata Lawyer(s)”
Top 2
Position for “International Estate Planning Lawyer(s)”
5669%
increase in high-value website visits
Top 3
Position for “Strata Lawyer(s) NSW”
Top 3
Position for “Strata Lawyer(s) Sydney”
Top 3
Position for “International Estate Planning Attorney(s)”
Swipe For More Verified Proof
Verified 5669.23% Increase in Real Visitors
Verified Rank #1 for "Strata Lawyers"
Verified Rank #1 for "International Estate Planning Lawyers"
Verified Rank #1 for "Enduring Power of Attorney Lawyers"
Verified Rank #1 for "Strata Renewal Lawyers"
Verified Rank #1 for "Owners Corporations Lawyers"
Verified Rank #1 for "Strata Lawyers"
Verified Rank #1 for "International Estate Planning Lawyers"
Verified Rank #1 for "Enduring Power of Attorney Lawyers"
Verified Rank #1 for "Strata Renewal Lawyers"
Verified Rank #1 for "Owners Corporations Lawyers"
Verified 5669.23% Increase in Real Visitors
We ranked SCDTL in the Top-3 on Google Maps Sydney-wide for “traffic lawyer sydney” & "criminal lawyer sydney" in < 8 weeks.
Before (Sep 2024)
- 31 site visits/week
- Not appearing on Google Maps
- On page 5+ on Google search
After (Aug 2025)
- 2100 site visits/week;
- Top-3 in Google Maps across 90% of Sydney for “traffic lawyer Sydney" & "criminal lawyer Sydney"
- Top-3 in Google Search for “traffic lawyer" & "traffic lawyers"
6674%
increase in high-value website visits
Top 3
Position for “traffic lawyer Sydney”
Top 3
Position for “criminal lawyer Sydney”
Top 3
Position for “Traffic Lawyer(s)”
Page 1
Position for “Criminal Defence Lawyer(s)”
Swipe For More Verified Proof
Verified 6674.19% Increase in Real Visitors
Verified Top-3 for "Criminal Lawyer Sydney"
Verified Top-3 for "Traffic Lawyer"
Verified Rank #1 for "Traffic Lawyer"
Verified Top-3 Sydney-Wide for "Traffic Lawyer Sydney"
Verified Top-3 Sydney-Wide for "Criminal Lawyer Sydney"
Verified Top-3 for "Criminal Lawyer Sydney"
Verified Top-3 for "Traffic Lawyer"
Verified Rank #1 for "Traffic Lawyer"
Verified Top-3 Sydney-Wide for "Traffic Lawyer Sydney"
We delivered 2x+ new matters for Moya Migration Law in Month 1 (client-reported)
Before (Jul 2024)
- 10 site visits/week
- Page #2+ on Google
After (Aug 2025)
- 244 site visits/week;
- Position 2 on Page #1 for "Immigration Lawyer Adelaide" & "Migration Lawyer Adelaide”
- 2060% increase in leads / month
3540%
increase in high-value website visits in <8 weeks
Top 2
Position for “immigration lawyer(s) Adelaide”
Top 2
Position for “migration lawyer(s) Adelaide”
Page 1
Position for “Visa Refusal Appeal Lawyer(s)”
Page 1
Position for “Visa Cancellation Appeal Lawyer(s)”
Keep Swiping For More Verified Proof
Verified 2340% Increase in Real Visitors
Verified Rank #2 for "Immigration Lawyer Adelaide"
Verified Rank #2 for "Medical Visa Cancellation Lawyer"
Verified Top-3 for "Natural Justice Letter Lawyer"
Verified Top-3 for "NOICC Migration Lawyer"
Verified Rank #2 for "Migration Lawyer Adelaide"
Verified Rank #2 for "Immigration Lawyer Adelaide"
Verified Rank #2 for "Medical Visa Cancellation Lawyer"
Verified Top-3 for "Natural Justice Letter Lawyer"
Verified Top-3 for "NOICC Migration Lawyer"
Verified Rank #2 for "Migration Lawyer Adelaide"
Verified 2340% Increase in Real Visitors
We grew AFSL House’s website visits from 15/month to 1,400/month in 10 months
Before (Oct 2025)
- 15 website visits/month
- Page 10+ on Google Search
After (Jul 2025)
- 1,400 website visits/month
- 468 keywords at Position 1;
- 2766% increase in new leads
9233%
increase in high-value website visits
Top 1
Position for “AFSL Lawyers”
Top 3
Position for “AFSL application”
Top 1
Position for “AFSL application”
2766%
increase in qualified leads
Top 3
Position for “ACL application”
Top 3
Position for “Apply for ACL”
Page 1
for “AFSL Compliance”
Top 1
Position for “Hire AFSL”
Swipe For More Verified Proof
Verified Rank #1 for "AFSL Lawyers"
We launched AML House from non‑existent presence to 238 visits/month in under 5 months
(Ultra-Niche Practice Area)</span.
Before (Pre‑Mar 2025)
- Non‑existent presence (new firm/website)
- Zero visits/month
After (Aug 2025)
- 238 website visits/month
- Top‑3 in Google Search for “registered entities marketplace”
- Page‑1 for “AML for money remitters”
- New brand: early Page‑1/Top‑3 coverage on target terms
0 → ~300
Monthly Visits in <6 Months
Top 3
Position for “Registered Entities Marketplace”
Page 1
for “AML for money remitters”
Page 1
for “AML for pubs”
Top 3
for “AML for clubs”
Swipe For More Verified Proof
Full Site Design & Build for SEO & Conversions
Verified From ZERO to 300 site visits in <6 months
Verified Rank #1 for "registered entities marketplace"
Verified Rank #1 for "Buy AML registered entity"
Verified Rank Top-3 for "AML Money Remitters"
Verified Top-5 for "AML For Pubs"
Verified Top-5 for "AML For Clubs"
Full Site Design & Build for SEO & Conversions
Verified Rank #1 for "registered entities marketplace"
Verified Rank #1 for "Buy AML registered entity"
Verified Rank Top-3 for "AML Money Remitters"
Verified Top-5 for "AML For Pubs"
Verified Top-5 for "AML For Clubs"
Verified 0 → ~300 visits/month in 6 months
We delivered a +732% surge for LawBridge in under 5 weeks
Before (Apr 2025)
- 31 website visits/month
- 7 keywords at Position 1
After (Sep 2025)
- 1,400 website visits/month
- 513 keywords at Position 1
- Page‑1 for “NFP lawyers”, “Islamic lawyers”, “Property developer lawyers”
4416%
increase in high-value website visits
Top 3
Position for “Islamic Lawyer(s)”
Page 1
for “Not-for-profit Lawyer(s)”
Top 5
Position for “Islamic Will Lawyer(s)”
Top 3
Position for “Property Development Conveyancing”
Top 3
Position for “Wasiyyah Lawyer(s)”
Page 1
for “Property Developer Lawyer(s)”
Swipe For More Verified Proof
Verified 4416.13% Increase in Real Visitors
We achieved local Top‑3 dominance in 4 weeks (Milestone Legal — Lakemba)
Before (Sep 17, 2024)
- Coverage — 87% at Position 20+ for “Lakemba lawyer” within 5 km (3 mi) of Lakemba, NSW (not in the Top‑3).
After (Oct 16, 2024)
- Coverage — 82% in the Top‑3 for “Lakemba lawyer” across the same 5 km (3 mi) radius on Google Maps.
- Google Search: Position 1 for “Lakemba lawyer(s)”
742%
increase in high-value website visits
Top 1
Position for “Lakemba Lawyer(s)”
Top 1
Position for “Lakemba Lawyer(s)”
Swipe For More Verified Proof
Verified Top-3 Suburb-Wide for "Lakemba Lawyer"
We grew Corestone Lawyers from 5 to 128 visits/week—then to 1,100 visits/month
Before (Jun 2024)
- 5 website visits/week
- Limited Page‑1 presence on key terms
After (Mar 2025)
- 128 website visits/week by Nov 2024
- 1,100 website visits/month by Mar 2025
- Google Search: Position 1 for “business purchase lawyer(s),” Top‑5 for “business sale lawyer(s)”
2460%
increase in high-value website visits
Top 1
Position for “Business Purchase Lawyer(s)”
Top 5
Position for “Sell a Business Lawyer(s)”
Page 1
Position for “Business Sale Lawyer(s)”
Swipe For More Verified Proof
Verified 2460% Increase in Real Visitors
We built Samoa Offshore Legal from non‑existent visibility to 260+ visits/month in under 10 months
(Ultra-Niche Practice Area)</span.
Before (pre‑Nov 2024)
- Non‑existent visibility (new firm/website)
After (Sep 2025)
- 268 website visits/month
- 441 keywords at Position 1
0 → ~260+
Monthly Visits in <10 Months
Top 1
Top 5
Position for “Samoa tax planning”
Page 1
Position for “Samoa asset optimisation”
Swipe For More Verified Proof
Full Site Design & Build for SEO & Conversions
Verified From ZERO to 260+ site visits in <10 months
Verified Rank #1 for "Samoa Asset Optimisation"
Verified Rank #1 for "Samoa Offshore Company"
Verified Rank Top-3 for "Samoa Tax Planning"
Full Site Design & Build for SEO & Conversions
Verified From ZERO to 260+ site visits in <10 months
Verified Rank #1 for "Samoa Offshore Company"
Verified Rank Top-3 for "Samoa Tax Planning"
Verified Rank #1 for "Samoa Asset Optimisation"
Video Testimonials From
Real Law Firm Owners
SCDTL - Criminal & Traffic, Sydney - Verified Sep 2025 - #1 for "traffic lawyer" in Sydney
PBL Law Group - Strata & Estate Planning, Sydney - Verified Sep 2025 - #1 for “strata lawyer” in Sydney
Fit Check for Your Firm
Tell us about your law firm and goals. We’ll audit your site and show the 3 biggest fixes.
Choose a time → answer 4 questions → 20‑minute discovery call.
Leave with clear priorities and next steps.
Frequently Asked Questions
Clarity on what we publish, how we verify, and how to use these case studies.
What counts as “verified”?
Dated screenshots you can check: live SERPs, Maps coverage, GA4 trends. Every claim has “Verified Mon YYYY.”
How recent are these results?
Dates are printed on every image and caption. Our capacity is limited due to working on achieving client results, so we’ll update these when we find time.
Why don’t you publish exact lead numbers?
We protect client confidentiality. We publish rankings, coverage, and % lifts with dates—the stuff you can verify.
What does “Top‑3 in Maps” mean?
3‑Pack coverage for a query across a defined radius (e.g., 5 km). Heatmaps and coverage grids are shown in the case.
Do you work with firms in my niche or city?
Yes. We pre‑qualify fit. If there’s a potential conflict, we disclose it and handle responsibly.
Why are some claims “#1” and others “Top‑3/Page‑1”?
We print what’s defensible and durable. If a rank fluctuates, we show the stable win up front and the peak in the modal with a date tag.
Do you work with competing firms?
We disclose relevant engagements and manage conflicts responsibly. We do not make artificial exclusivity promises; our focus is transparent delivery and results.
About
Commersion Legal
Founded by Jason Xu (LLB, GDLP) — a former practising lawyer who built Commersion Legal to serve one client type only: law firms. I’ve sat in partner meetings, navigated approvals, conflicts, and risk. That context shapes how we operate: clear briefs, fast drafts, and work that stands up to scrutiny.
What I bring from practice:
- Precision over volume: lawyer‑led content, not generic blogging
- Partner reality: approvals, conflicts, and jurisdiction nuance built into the plan
- Accountability: one owner responsible (me), clear timelines, no hand‑offs
Credentials:
- Formerly of MinterEllison (AU), IAG (AU), Veolia (FR), NRMA (AU).
- Speaker, InView Conference 2023
- Legal Innovator of the Year, Association of Corporate Counsel (ACC) 2021
Ready When You Are
Tell us about your law firm and goals. We’ll make your time worth it.